The Work VACAY™ Story
A Simple Pause. A Big Shift.
The best thinking doesn't happen between back-to-back meetings. It happens when you step away — when you give yourself actual space to think.
Creating The Work VACAY™
The Work VACAY™ started as a personal experiment. For nearly a decade, I've been escaping to cabins in the woods to work on my business — not in it. Those retreats gave me the quiet I needed to reflect, strategize, and actually grow my web agency.
Inspiring Others Through Escape
I started by sharing these work vacays with a close friend. Then they became team experiences — in forest cabins, urban lofts, even our own studio. Every time, the same thing happened: people left with clarity they didn't have before. And the more I talked about it, the more people asked the same question: how do I do this for myself?
Sparking Curiosity and Building Community
That question is what started everything. I put up a landing page, built a few simple tools, and mapped out what eventually became the VACAY Framework — a step-by-step approach for business leaders to step away and work on what matters. It caught on fast.
A Mission to Empower Business Leaders
What we believe
Most business leaders already know what they need to do. They just need the space — and a push — to actually do it. That's what The Work VACAY™ is for: intentional breaks that keep you aligned, focused, and out of burnout.
What it is today
The Work VACAY™ is more than a framework now. It's a book, a digital series, and a community of leaders who believe stepping away is how you move forward.
I'm glad you're here.
Founder of The Work VACAY™
